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New health strategy will help get 105,000 Oxonians physically active, says Active Oxfordshire

New health strategy will help get 105,000 Oxonians physically active, says Active Oxfordshire

Posted: Wed, 19 Dec 2018 12:51

New health strategy will help get 105,000 Oxonians physically active, says Active Oxfordshire

New health strategy will help get 105,000 Oxonians physically active, says Active Oxfordshire

A new Government vision for a healthy future focusing on "prevention being better than cure" has been welcomed by Active Oxfordshire, the key drivers of health and physical activity in the county.

Health secretary Matt Hancock has announced a new green paper, to be published next year, alongside a mission to get people to enjoy five extra, healthy independent years of life by 2035.

"This proposed strategy backs up our view of the incredibly important role that physical activity can play in helping to improve the quality of life for everyone. Physical activity really is a miracle cure," said Active Oxfordshire CEO Paul Brivio.

"Based on the most recent research, there are still 105,700 inactive people across Oxfordshire. Active Oxfordshire works hard, along with its partners, to reach every single one of those. To have a national strategy that reflects our continued focus on encouraging physical activity is great news," added Brivio.

Brivio's views were backed by Sir Muir Gray, Head of Knowledge at the NHS and a former director of Research and Development for Anglia and Oxford Regional Health Authority. "We now know that we can prevent disability, dementia and frailty – all conditions associated with ageing – with physical activity," he said.

The proposed new Government strategy encourages greater engagement with healthcare professionals.

"Engaging with healthcare professionals is exactly what we do through our GO Active, Get Healthy initiative, and something that we see as incredibly important to the health of the county," added Brivio. "It is something we would like to extend and develop with our local authority partners because we know it works effectively to reach the people who need motivation and support the most."

"Engagement through campaigns like GO Active has helped 17,300 people get active for the first time in the last 12 months alone in Oxfordshire. This is a tribute to the combined efforts of organisations working together across the county, but we must re-double our efforts if we are to change lives. More Government support is as welcome as it is vital as we look to reduce inactivity".

Tags: Featured, Health, Partner News, Partners, Physical Activity

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